Titus Palmer, 6, of Greenville, takes a bite out of an apple at Kroger in Greenville. The store has begun offering free fruit to kids 12 and under as a healthy snack alternative.
Erik Martin | The Daily Advocate
Erik Martin | The Daily Advocate
GREENVILLE — Invariably, during a grocery shopping outing, parents are bound to hear at least one of their children say the dreaded words “I’m hungry!”
Problem solved.
The produce department of Kroger Supermarket at 200 Lease Avenue in Greenville is now offering free fruit to kids 12 years of age and under.
According to Greenville Kroger Store Manager Barbara Matthews, the notion was first proposed by store associates during a recent meeting of the store’s “Inclusion Council,” in which associates from various departments offer ideas on how to improve associate retention as well as increase customer retention and engagement.
“Someone saw the idea elsewhere and asked if we could do this, and we decided to try it here,” she said. “So far it’s been very well received.”
She added, “We look at it as a healthy alternative for kids who come in the store, as opposed to, say, cookies.”
The “Fresh Fruit 4 Kids” display has only been up since this past Tuesday, but already word of the store’s largesse has begun spreading quickly via social media.
How fast has word spread? “Really fast,” said Matthews. “And it wasn’t us who did it. A customer took a photo and posted it on Facebook. Since then it’s really taken off in the community.”
For the moment, the store is offering four different varieties of apples, as well as bananas. Matthews, who has been store manager at the Greenville Kroger just shy of a year, says that the selection may change as time passes.
“We may switch it up, depending on what’s available. We’d also like to reflect what’s seasonal,” she remarked.
Matthews said she is unaware if any other Kroger locations in the region are doing the same thing.
“I’ve not heard of any of our sister stores doing this, but they may be,” she said.
How long will the free fruit giveaway at Kroger last? Matthews said, “Based on the feedback we’ve gotten from everyone so far, we plan to keep it up as long as the parents and kids continue to like it.”
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What I don't like here is it states children may take one to eat while they shop..the problem here is their dirty hands in some cases fruit juice on their hands are going to touch other products and make them dirty or sticky ...must tell Kroger Supermarket to maybe wrap each fruit washed in a food bag so they can eat outside or take home and not in the supermarket ...ALSO another problem if keeping the fruit there unwashed in the first place and secondly the kids are going to eat the fruit with their dirty hands is not a good idea as kids must be taught to wash their hands before eating ..this applies to most adults as well.
I always wash hands before eating and even carry a hand wash solution that I make myself containing organic coconut hand soap plus organic coconut oil plus added water. As far back as I can remember I have never eaten any food without washing my hands ..got told off by my mum when I was a kid and so have kept the rule
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Try telling Wholefoods to do this as well and see what they say..I will certainly show them this and my other favourate store Waitrose